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Get Traffic to your Product Pages Faster with Sitelinks

If you run an e-commerce site, and have worked hard enough to earn a place in the top three organic results for a popular keyword, ensure you make the most of that premium advertising space. That means: A snappy title which matches your target keyword as closely as possible (for lovely bolding in the SERPs) ARead more…

The Power Of An Infographic

Do you know what an infographic is? If you don’t, according to the Oxford Dictionary, it’s “a visual representation of information or data”. A good infographic (or visual asset), can be a very powerful piece of content if it’s produced correctly, and in today’s blog, I’m going to provide you with a bit of anRead more…

Why a Thesaurus is Important for SEO

There are many tools in the arsenal of a good SEO consultant. From the mighty Microsoft Excel and its various SEO plugins, to an automated rankings tracker to review the fruits of their labours. In this post, I want to talk about something used early on in the SEO process: the keyword suggestion tool. It’s easyRead more…

Is Your Business Using Social Media, And Are You Doing It Right?

Astonishingly, there’s still a great number of businesses that aren’t on social media in any way, shape or form. This just shouldn’t be the case. Almost every business should have a social media profile as it helps to enhance a business’s reputation. In most cases, those that do have social profiles experience some difficulties, soRead more…

From Pandas to Penguins: Yet Another Algorithm Update

This time last week, I was writing about the latest iteration of the Google Panda algorithm tweak. Seven days later, and there’s another animal making the headlines. At last week’s SMX East search marketing conference in New York, Google’s Gary Illyes announced a forthcoming change to Google Penguin. Analysts predict that it could be launched as soon as this week. WhatRead more…

Constantly Be Creative

I’ve spoken about being creative on your social media profiles quite a lot before, but I’ve never really spoken specifically about some of the benefits of doing so. So, in this blog, I’m going to highlight some of the main benefits of constantly being creative throughout your social media platforms! Keep your audience engaged I’veRead more…

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