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Published on April 21, 2015 by

Some of you, hopefully most, will know that Google have started a 7-day worldwide rollout of an algorithm tweak today which will affect how sites rank when a user performs a search on a mobile device. The short version of this post is that your site will not rank as well on mobile search ifRead more…

Published on April 17, 2015 by

First off: People who call themselves ‘an SEO’ can do one. Have you ever thought about how profitable it is to know what you’re doing? Beneficial, profitable, right? I’ve come to realise that most businesses don’t really think that way. Take SEO as an example. It’s a never ending, always changing, activity but I stillRead more…

Published on April 6, 2015 by

Most directory links suck. They hark back to an ugly time when SEO ought to have stood for “spam everywhere, often”. For the uninitiated, a directory in this sense is a website built purely to host links to other websites. A digital Yellow Pages, if you will. Back when web search algorithms weren’t much more complex thanRead more…

Published on April 1, 2015 by

Just kidding, there’s nothing here. April Fools! Trust no-one.

Published on March 30, 2015 by

I’ve been working in the digital sector since 2012, focussing on organic SEO for the last two years. Call me wet behind the ears if you will, but before starting at fifty6 I didn’t realise SEO was an industry. I made sure my webpages had a title and meta tags – surely that was it? I likedRead more…

Published on March 27, 2015 by

Yesterday, on Radio2, Jeremy Vine discussed a feature with various business owners and a guru. The question at hand was ‘Does every business need a website?’. The conversation was an immensely frustrating one, especially being as the show had completely ignored my Twitter spam at them to give my thoughts. I decided I’d put themRead more…

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