How To Adapt Your Business’ Logo for Social Media
In 1986, Huey Lewis and the News proclaimed, “It’s hip to be square”. Clearly the bods behind the internet’s biggest social networks agreed, because from Facebook to Twitter to Pinterest we are all represented by an image confined to a small square box. For social profiles of real people, it’s easy to crop a favourite Continue Reading »
3 Reasons For E-Retailers NOT To Hire An SEO
If you decided to keep count I estimate that, in a single day in the blogosphere, you’d end up with a total somewhere in the tens of thousands of articles full of reasons why you should hire an SEO. So, we can safely say that path has been trodden pretty well. That being the case Continue Reading »
Will Your Site Be p-p-p-Picked Up By Penguin 2.0?
If you can forgive me the punning title (I couldn’t resist)… this blog comes in response to a recent video from Matt Cutts, head of web spam at Google, about the next major revisions to the so-called ‘Penguin’ algorithm that controls which results the search behemoth serves its users. I won’t go into detail about Continue Reading »
Is Responsive Web Design Right For Your Business?
This May marks three years since web designer and developer Ethan Marcotte introduced the term “responsive web design”. This is a technique whereby a website automagically changes its layout to make best use of the user’s screen, whether they are viewing on a 27″ widescreen monitor or a 3.5″ smartphone. But such technological witchcraft doesn’t come Continue Reading »

