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Published on June 10, 2016 by

Quick blog time. Let’s get to it. What? Buying expired domains is one of the tactics used by those who wish to increase their overall search visibility. The benefits come from linking in some way from that expired domain to your main site, and getting the benefits of any links which were pointing at thatRead more…

Published on June 2, 2016 by

It appears that Google are trying out some changes to their search engine results pages (SERPS) by adjusting the number of characters available for a title. They’ve also decided to test out an increase in the number of lines displayed from a meta description. Both changes are logical steps as screen resolutions and sizes continueRead more…

Published on May 5, 2016 by

There’s a post on a closed Facebook group called “London Startups” today which asks the following: Supposedly Content is King in marketing. So when it comes to content marketing; what works best for you? how often do you use it? How important is user generated content to your marketing efforts? And also, are there any toolsRead more…

Published on March 16, 2016 by

Thank You! By reading this blog as often as many of you do, I was able to allow myself the time to write out the recent “Internet Marketing Workflows” series of posts. A few of you mentioned that I should collect the pieces into one, and release them as a book – so I have. Find out more here.

Published on March 4, 2016 by

One of the most powerful weapons in an online retailers’ arsenal is the dynamic retargeting feature of Google Adwords. Are you using them? If not, here’s a video to help you unlock that unused potential for your online shop:

Published on February 24, 2016 by

A short case study of the partnership between fifty6 and capitalhairandbeauty.ie, which has achieved a Return On Investment of 2.7x in the first year. This partnership focussed on the technical SEO, link nurturing and conversion rate optimisation services that fifty6 provide. Read more to find out exactly what was to achieve this success.

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