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Social On The Go

A few weeks ago, Chris blogged about SEO on the Go. As I’m heading away this weekend, I decided to write a blog about some of my most used social media apps for when I’m out of the office. Social on the go. These are the apps that will allow you to keep up toRead more…

When is a Webpage Not a Webpage?

Fear not: this post will not be a lengthy riddle, much as the title might suggest otherwise. It’s actually an opportunity to explore my thoughts about a new client’s website – and reflect on what defines a single webpage. Websites vs webpages – this used to be so simple “What’s the difference between a websiteRead more…

Are You Targeting The Right People?

It’s my 50th today! No, not my 50th birthday, my 50th blog. I can still remember writing my first one, and I think my blogs have improved significantly! Please tell me if I’m wrong. Anyway, in today’s blog, I’m going to speak a little about the importance of targeting your social media content, and generalRead more…

The Importance of HTML Structure for SEO

Have you ever thought about how newspapers were printed before the digital era? A sub-editor prepared the copy, and sent it to a linotype operator. He would assemble a “slug” of the copy from hot metal, ready to be structured into columns and pages – all by hand. In spite of the relative crudity ofRead more…

Competition Case Study

We recently ran a competition for Replace Base and had some interesting results. What I want to do here is share them with you, in case you’re interested in the potential for your own business. The obvious mention of a third party is absolutely not an affiliate or paid for link. The Idea Replace Base have beenRead more…

Listen To Your Customers – Online and Offline!

Nowadays, listening to, and respecting your customers’ opinions and feedback is more important than ever. From me today, it’s going to be a little bit of a rant about customer service, and how you should be treating your customers primarily online, but also a little bit about offline as well. Listen and engage with yourRead more…

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