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Introducing RevuTrak

I’ve been writing lots of code recently, at the request of a company who asked if it was possible to automatically track reviews from TripAdvisor for their 50+ venues. They wanted a dashboard which showed them extremely important stats about the business at top level right down to individual sites. It needed to give themRead more…

The Power of Celebrities on Social Media

The power that celebrities and well-known people have in everyday life is phenomenal. When it comes to social media, and other online activities, it is no different. They have a huge influence, and online presence! If a well-known interacts with a piece of your content online, it’s going to be seen by A LOT ofRead more…

Should I Fight for Academic and Government Backlinks?

If you analyse your website via a tool like ahrefs, you can break down your backlinks in different ways. This includes assessing how many academic (.edu, .ac.uk, .sch.uk and so on) and government (.gov, .gov.uk) domains include links to your site. Amongst SEO consultants, these are considered gold dust – nirvana. The ultimate backlinks. In this post, IRead more…

How Not To Exploit and Ruin Christmas

You know that Christmas advert featuring the penguin? I haven’t seen it. The advert was released on the 6th of November this year, and within minutes it was trending on social networks and creating a real buzz around the country for #MontyThePenguin and his story. I made a pact with myself right there and thenRead more…

Low Social Engagement Rates Getting You Down?

Are low rates of engagement on your social media profiles getting you down? If so, this blog might give you some guidance, and help to point you in the right direction to get your desired rates of engagement. It can be difficult to get it right, but once you do, it can be a bitRead more…

Are you Stuck in the '90s?

‘Sup dude? Put down your tamagotchi, because I have got a slammin’ blog post that is going to blow your mind! It’s the bomb! (But seriously, here are five ways to tell if your website is more dial-up modem than fibre optic broadband.) Your address doesn’t work without www. Aitch… tee… tee… pee… colon… slash…Read more…

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